Real estate brokerage office feasibility study
Latest regulatory change: 2026 · reviewed 2026-11-05
An office holding a FAL licence for marketing and brokering property sales and lettings.
- 117,000Licensed real estate brokers[3]
- SAR 1.6 trillionIn brokered transactions over 3 years[3]
- 8Criteria for classifying brokerage businesses[3]
Latest regulatory and market changes
- 2023The Real Estate Brokerage Law came into force on 18 July 2023, making brokerage a licensed profession.[2]
- 2023Commercial Registrations for real estate brokerage grew 35% by the end of the third quarter compared with the same period of 2022.[1]
- 2025The Real Estate General Authority (REGA) licensed 71 online property platforms with a FAL licence for brokerage and marketing after technically linking them to the authority.[4]
- 2026The authority announced that no property advertisement may be published without a FAL licence, including by influencers, and the start of classifying brokerage businesses against 8 criteria and an in-person licence exam.[3]
Why now
- The value of property transactions through brokerage reached about SAR 1.6 trillion over 3 years.[3]
- 75 licensed online property platforms carry about 685,000 listings, moving competition to digital channels.[2]
117,691brokerage licences issued since the Real Estate Brokerage Law came into force, according to the Real Estate General Authority (REGA).[3]
The idea and business model
A business that acts as an intermediary between owners and buyers or tenants and markets properties under registered brokerage contracts. Income comes from sales and letting commissions, and from property management and marketing for developers.
Model: Commission-based services
Project economics
Revenue formula
Sales channels
- Online property platforms
- Office and direct relationships
- Marketing contracts with developers and owners
Largest cost items
- Broker salaries and commissions
- Digital advertising
- Office rent
- Licences and training
Decisive indicators we measure
- Deals closed per month
- Listings per broker
- Enquiry conversion rate
- Average commission
Relevant authorities
- Real Estate General Authority (REGA): FAL licence, brokerage contracts and property advertisements
- General Authority for Media Regulation (GAMR): coordination on property advertising rules
- Ministry of Commerce: Commercial Registration (CR) for the activity
- Ministry of Municipalities and Housing (MoMAH) via Balady: office licence
What needs your attention
- Every property advertisement needs a FAL licence; violations expose the business to penalties.
- The number of brokers exceeds 117,000, so competition on commission is high.
- Business classification and the in-person licence exam are new requirements.
What a Real estate brokerage office study calculates for you
- Transaction volume in the target district or city
- Ratio of sales to lettings in the office portfolio
- Customer acquisition cost by channel
- Number of brokers needed to break even
- Effect of classification and licence requirements on costs
Every one of these figures appears in your study with its source and date, built on your location and capital, with a clear line between documented facts and assumptions.
Sources
Most sources are Saudi government and press pages in Arabic; titles are kept in their original language so you can find them.
- إصدار أكثر من 27 ألف رخصة عقارية وأكثر من 77 ألف عقد وساطة خلال 3 أشهرالهيئة العامة للعقار · 2023-10
- 1.2 تريليون ريال صفقات عقارية بالوساطة خلال عامينعكاظ · 2025-07
- هيئة العقار: لا إعلان عقاري دون رخصة فالصدى (عن الهيئة العامة للعقار) · 2026-07
- هيئة العقار ترخص 71 منصة عقارية إلكترونيةالهيئة العامة للعقار · 2025-04
Last reviewed: 4 November 2026. This page introduces the activity; detailed figures belong in the study.